E whakaahua ana tēnei Kaupapahere Tūmataiti i te kohikohinga, te whakamahinga, me te tohatoha i ō mōhiohio whaiaro ina toro atu koe, ina hoko mai rānei i www.trsproaudio.com.

NGĀ MŌHIO WHAKAWHĀNUI E KOHIA ANA E MĀTOU
Ina toro koe ki te Pae, ka kohia aunoatia e mātou ētahi mōhiohio mō tō pūrere, tae atu ki ngā mōhiohio mō tō pūtirotiro tukutuku, wāhitau IP, rohe wā, me ētahi o ngā pihikete kua tāutahia ki tō pūrere. Hei tāpiri, i a koe e tirotiro ana i te Pae, ka kohia e mātou ngā mōhiohio mō ngā whārangi tukutuku takitahi, ngā hua rānei e tirohia ana e koe, ngā paetukutuku, ngā kupu rapu rānei i tohu i a koe ki te Pae, me ngā mōhiohio mō te āhua o tāu taunekeneke ki te Pae. Ka kiia e mātou ēnei mōhiohio kua kohia aunoatia ko "Ngā Mōhiohio Pūrere".

Ka kohia e mātou ngā Mōhiohio Pūrere mā te whakamahi i ngā hangarau e whai ake nei:
- Ko ngā "Pihikete" he kōnae raraunga e whakanohoia ana ki tō pūrere, ki tō rorohiko rānei, ā, he maha ngā wā kei roto he tohu tuakiri ahurei ingoamuna. Mō ētahi atu kōrero mō ngā pihikete, me pēhea te whakakore i ngā pihikete.
- Ka aroturukihia e ngā "Kōnae Rangitaki" ngā mahi e puta ana i runga i te Pae, ka kohia hoki ngā raraunga tae atu ki tō wāhitau IP, momo pūtirotiro, kaiwhakarato ratonga Ipurangi, whārangi tuku/putanga, me ngā tānga rā/wā.
- Ko ngā "pūrere tukutuku", "tohu", me ngā "pika" he kōnae hiko e whakamahia ana hei tuhi i ngā mōhiohio e pā ana ki te āhua o tō tirotiro i te Pae.

Hei tāpiri atu, ina hoko koe, ina ngana rānei koe ki te hoko mā te Pae, ka kohia e mātou ētahi mōhiohio mai i a koe, tae atu ki tō ingoa, wāhitau nama, wāhitau tuku, mōhiohio utu (tae atu ki ngā tau kāri nama), wāhitau īmēra, me te tau waea. Ka kiia ēnei mōhiohio ko "Ngā Mōhiohio Tono".

Ina kōrero tātou mō ngā "Mōhiohio Whaiaro" i roto i tēnei Kaupapahere Tūmataitinga, e kōrero ana tātou mō ngā Mōhiohio Pūrere me ngā Mōhiohio Tono.

ME PĒHEA MĀTOU E WHAKAMAHI AI I Ō MŌHIOHIO WHAKAWHĀNUI?
Ka whakamahia e mātou ngā Mōhiohio Tono e kohia ana e mātou hei whakatutuki i ngā ota katoa e tukuna ana mā te Pae (tae atu ki te tukatuka i ō mōhiohio utu, te whakarite i te tuku, me te whakarato i ngā nama me/ngā whakaū ota rānei ki a koe). Hei tāpiri, ka whakamahia e mātou ēnei Mōhiohio Tono hei:
- Kōrero ki a koe;
- Tirohia ā mātou ota mō ngā tūponotanga mōrearea, tinihanga rānei; ā,
- Mēnā e rite ana ki ngā manakohanga kua tohaina mai e koe ki a mātou, me whakarato ki a koe he mōhiohio, he pānuitanga rānei e pā ana ki ā mātou hua, ratonga rānei.

Ka whakamahia e mātou ngā Mōhiohio Pūrere e kohia ana e mātou hei āwhina i a mātou ki te tirotiro i ngā mōrearea me ngā tinihanga pea (ina koa, tō wāhitau IP), ā, hei whakapai ake me te arotau i tā mātou Pae (hei tauira, mā te whakaputa tātaritanga mō te tirotiro me te taunekeneke a ō mātou kiritaki ki te Pae, me te aromatawai i te angitu o ā mātou kaupapa hokohoko me te pānuitanga).

Hei whakamutunga, ka tohaina pea e mātou ōu Mōhiohio Whaiaro hei whakatutuki i ngā ture me ngā whakaritenga e pā ana, hei whakautu ki tētahi subpoena, ki tētahi wārana rapu, ki tētahi atu tono ture rānei mō ngā mōhiohio ka riro mai i a mātou, hei tiaki rānei i ō mātou tika.

PĀNUI WHAKAWHAKAWHAKA
E ai ki te whakaahuatanga i runga ake nei, ka whakamahia e mātou ō Mōhiohio Whaiaro hei whakarato i ngā pānuitanga kua tohua ki a koe, i ngā whakawhitiwhitinga hokohoko rānei e whakapono ana mātou he mea nui ki a koe. Mō ētahi atu mōhiohio e pā ana ki te mahi a te pānuitanga kua tohua, ka taea e koe te toro atu ki te whārangi mātauranga a te Network Advertising Initiative (“NAI”) i http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

KAUA E WHAKAARO
Kia mōhio mai, kāore mātou e whakarerekē i ngā tikanga kohikohi raraunga me te whakamahi a tā mātou Pae ina kite mātou i tētahi tohu Kaua e Aroturuki mai i tō pūtirotiro.

Ō TIKA
Mena he kainoho Pākehā koe, kei a koe te tika ki te uru atu ki ngā mōhiohio whaiaro e puritia ana e mātou mōu, me te tono kia whakatikahia, kia whakahoutia, kia mukua rānei ō mōhiohio whaiaro. Mena kei te hiahia koe ki te whakamahi i tēnei tika, tēnā whakapā mai ki a mātou mā te whakamahi i ngā mōhiohio whakapā i raro nei.

Hei tāpiri, mēnā he kainoho Pākehā koe, ka kite mātou kei te tukatuka mātou i ō mōhiohio hei whakatutuki i ngā kirimana kei a mātou me koe (hei tauira, mēnā ka tuku ota koe mā te Pae), hei whai rānei i ā mātou pānga pakihi tika kua whakarārangihia i runga ake nei. Hei tāpiri, kia mōhio koe ka tukuna ō mōhiohio ki waho o Ūropi, tae atu ki Kanata me te Hononga o Amerika.

TE PUPURI I NGĀ RARAUnga
Ina tuku ota koe mā te Pae, ka puritia e mātou ō Mōhiohio Tono hei tuhinga mā mātou, ki te kore koe e tono mai kia mukua ēnei mōhiohio.